Net Impact
ThriveDX had an authority problem. Potential customers knew our brand partners, but they had no idea who the hell we were, or why we could provide them with a cadillac cybersecurity training experience. That’s where our content marketing strategy came in.
​
In order to establish our bonafides in the cybersecurity space, we created Net Impact, a bi-weekly podcast hosted by Fred Menachem that explored the human side of cybersecurity.
​
Like and subscribe! Hit the bell!
​
Roles: Executive Producer, Lead Copywriter, Creative Direction
In-House: ThriveDX
Tim Roemer, former CIA officer and CISO for the state of Arizona, was the guest on episode 1 of Net Impact
State Attorney Dave Aronberg was the second guest on the Net Impact Podcast, where he discussed cybercrime, Miss Cleo, identity theft, and more.
The logo for the Net Impact Podcast
Tim Roemer, former CIA officer and CISO for the state of Arizona, was the guest on episode 1 of Net Impact